Social Media
The images below reflect my professional experience in social media management. All posts were photographed, edited, captioned and posted by myself to the company’s official social media pages. All captions below have been shorted, but hyperlinked to the original post.
Lee Michaels Fine Jewelry
Facebook & Instagram
As primary social media administrator, the Instagram page gained is currently evolving to take on a fresh new look that stay in touch with modern trends to reach the biggest audience possible. While there is still a lot of progress to be made, the page has updated story icons, created a new social media voice, utilized Instagram stories to drive online sales and reveal behind the scenes content, and better optimized co-branded share of voice. All Lee Michaels posts were created in photoshoots styled and directed by myself in conjunction with a photographer. Branded content for Patek Philippe, Rolex, Cartier and Tudor were chosen from media kits to best represent the Lee Michaels brand and purchase availability.
Put some spring in your step with a new layered look! 🤩 Tap to shop our best layering pieces that are perfect for any spring outfit 💐
The toughest job deserves the loveliest reward. Our new Baguette Diamond In and Out Hoop Earrings are the perfect gift for Mom. ❤️
Do you see a bracelet Mom would like? Tap to shop for the perfect Mother's Day gift or explore our gift guide at the link in our bio!

Take the reins on your style. Inspired by David Yurman's love for horses, the Thoroughbred Loop Chain Link Necklace puts a luxurious twist on equestrian motifs. Tap the link in our bio to shop our full @DavidYurman collection.
Diamond and gemstone bands make the perfect gift for mom! Commemorate the occasion and give her a gift she'll remember forever. Visit lmfj.com to shop our Mother's Day Gift Guide!
Ringing in a new fit this season 🔥
The perfect Easter treat? Something colorful! 🐰 ✨🌈 The gifting options are endless at Lee Michaels! Whether you are accessorizing your Easter outfit or adding a little something special to an Easter basket, hop on over to the link in our bio to shop, and select two-day shipping by Wednesday, April 13 at 11:00AM CST to ensure delivery by Easter!
Need to add to your @DavidYurman collection? Give us a ring this weekend ☎️ 📞 Visit us in-store our use the link in our bio to shop our full #DavidYurman collection!
Did you know our all around diamond necklace is adjustable? Layer it long or wear it a as a choker to make it your everyday diamond necklace.
Still searching for the perfect Mother’s Day gift? Show your appreciation for mom with a piece as timeless as she is ✨ Visit our Bocage location to explore the full @PatekPhilippe collection.
For the influencers and the go-getters. Express who you are without saying a word. Tap the link in our bio to shop our @DavidYurman collection! #LeeMichaelsFineJewelry #LeeMichaels #LeeMichaelsJewelry #DavidYurman
Ringing in the New Year💍 🎆 Happy New Years from Lee Michaels! We wish you a happy and healthy 2022!
Cross my heart ❤️
Fierce and fab-boo-lous 👻 ✨
We sure know how to pick 'em 🍎 💍
Iced out 💎
With its integrated bracelet, signature notched bezel and automatic movement, the new @TudorWatch Royal range is perfect for the sporty-chic mom. Surprise mom with a Tudor watch that suits her style. Visit us in store or visit the link in our bio to shop the full Tudor collection and find the perfect gift for Mother's Day.
Temperatures are rising, cool off with some ice 💎 April's birthstone is diamond! Shop our diamond collection in-store or online at lmfj.com!
Deck the halls with your favorite necklaces!
The countdown to Christmas is officially ON! Follow our 25 days of Christmas Instagram stories for great gift ideas and suggestions for Santa😉
Our favorite kind of arm candy😍🍬
Urban South Brewery HTX
Facebook & Instagram
During my tenure as primary social media administrator, the Instagram page gained 5,000 followers within a span of 3 months at approximately 100 followers per day, reaching a total of 11,000+ followers by the end of July. On average, each post cultivated 300-800 likes and 22-64 comments. Each Facebook post reached approximately 2,000-3,000 users per post.
Today’s forecast: sunny with a chance of beer 🍻
Don’t forget the essentials: beer, masks, and hand sanitizer. We’ve got you covered for 2/3. Available for online and in-store purchase.
Spilled: Shirley Temple Fruited Sour 🍒🍹🍒 Our specialty sour based beer is blended with your favorite components of your adult Shirley Temple—it’s a blast from your childhood!🤩
Fruited Sour: Watermelon, Watermelon Bomb Popsicles 🍉🍬🍉 Created with fresh cold-pressed watermelon juice and 456 Bomb Popsicles, no beer is more perfect for summer than this one!
A recreation of the one-of-a-kind Mountain Dew: Live Wire. Made with the perfect blend of Mountain Dew and tangerine to capture nostalgia in a can.
RIPS: Pineapple, Strawberry Nesquik🍓 Triple IPA base brewed with Citra, dry hopped with even more Citra, and conditioned on loads of pineapple and our favorite childhood beverage
Cure those Monday blues with a draft pour from Nico!
With a pop of passionfruit balanced out by a heavy-handed dose of mango, this one pours like a smoothie and we are here for it!
No matter Which Airport you fly out of, your first stop should always be Urban South✈️➰🍻
Spilled: Pineapple, Pink Guava, Feijoa Fruited Sour🍍 Doused with pineapple, pink guava and accented with feijoa, creating a refreshing flavor for Summer☀️🤤
All new Timepiece out NOW! It's so good it will stop time.
The only cure for a case of the Monday’s is a case of beer🍻 We’re open 12-7 to help you out!
Missing some of our previous releases? Don’t fret, because all your favorites are available for a limited re-release!
Because no beer is complete without the perfect glass...
We’re going back to our roots on this one! Brewed with Mosaic and Citra hops, this bold IPA is a staple from @urbansouthbrewing, but made with a little HTX flare!
Spilled: Mango, Cherry, Cherry Slushy 🍒🥤 Tastes like a melted cherry Icee, with a fresh pop of mango
Happy Monday! Kick off your week with a 4-pack (or several) to-go! 🍻
This week’s flavor combos come to you in slushy form, making it as unique and refreshing as it can get for Summertime....
SPILLED SPILLED SPILLED‼️
Made in collaboration with our friend @thebrewbrotha, this stout is brewed with Grain Bill provided by Weathered Souls Brewing Co., and it is conditioned on heaps of hand scraped vanilla beans and Kenyan and Ethiopean coffee beans from @theroasterytx.
Looking for clothes to beat the Texas heat? Check out our new tank top, and pick it up with your 4 packs today!
We are so excited to be a part of Weathered Soul’s Brewing Co. initiative and take part in changing our community for the better!
T-minus 5 hours until these are available for purchase! Which one are you coming to get?